It was the Catalan journalist Àngel Casas who coined the term 'cinema ofuncover' to refer to the erotic genre that became popular after Franco's death in 1975. These were films, often comedies, starring women displaying their breasts and rear ends alongside less-than-attractive men who represented the prototype of the Iberian macho. Their most prominent figures were Antonio Ozores, Andrés Pajares, and Fernando Esteso, and, to a lesser extent, Alfredo Landa, José Sacristán, and José Luis López Vázquez.