El Molí Rocks is not what a tourist expects from Ibiza. The setting, in effect, is postcard-perfect: the Molí point, in the bay of Sant Antoni de Portmany, an idyllic place for the longest day of the year – the festival takes place on June 20th. But the music is not chill at all. If the hardest thing you've ever heard in your life is an Aerosmith ballad, this might take you by surprise. The audience at Molí Rocks also doesn't resemble the average clubber or tourist at all; they tend to wear black, have long hair, and wear t-shirts with names as optimistic as Sepultura, Black Sabbath, and Megadeth. The audience reacts to the music in two ways: either they headbang (shake their heads up and down to the rhythm of the music) or they pogo, a much more animated form of dancing than waltzing, common at rock or punk concerts, which consists – very briefly – of pushing each other in a group.

The group of companies on which the Mallorca Live brand is based, which includes, in addition to the festival, the Mallorca Live Nights and Es Jardí series, has received more than three and a half million euros from public entities in the last five years. Of these, more than two-thirds since 2023. Among the different contributions, which include sponsorships and grants, one of the most notable is that of AETIB, the Balearic Islands Tourism Strategy Agency, which since 2023 has allocated around half a million public euros to the Mallorca Live festival within the framework of a call for sponsorships for major cultural and sporting events.