Toni Horrach is a historian and has a master's degree in Ethics and Democracy, but he has made a career on social networks with Cas Horrach, a project that analyzes Mallorcan identity through humor, parody, spontaneity, and with the accent of his native Campanet as a banner. He has accumulated more than 35,000 followers on Instagram and more than 15,000 on TikTok. In this interview, he talks about his beginnings, the conditions under which content creators work, and his view on current affairs.