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    <title><![CDATA[Ara Balears in English - brands]]></title>
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    <description><![CDATA[Ara Balears in English - brands]]></description>
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    <ttl>10</ttl>
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      <title><![CDATA[Sneakers and aspirin: trademarks as everyday words]]></title>
      <link><![CDATA[https://en.arabalears.cat/culture/sneakers-and-aspirin-trademarks-as-everyday-words_1_5848092.html]]></link>
      <description><![CDATA[<p><img src="https://static1.ara.cat/clip/a69f8402-f97d-41ae-a889-85bd63fe908c_16-9-aspect-ratio_default_0.jpg" /></p><p>After last week's newtons and greengage plums, we can continue searching for proper names hidden within everyday vocabulary. Once again, we just need to look around a little. We can put on some sneakers to go for a run or some hiking boots to go on an excursion. If during these activities we catch a bit of a cold and get a headache, we might have to take an aspirin. And, if the headache goes away and we decide to go out for dinner, we might use mascara to dress ourselves up a bit more.</p>]]></description>
      <dc:creator><![CDATA[Elga Cremades]]></dc:creator>
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      <pubDate><![CDATA[Sat, 12 Sep 2026 15:28:49 +0000]]></pubDate>
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      <media:title><![CDATA[After the newtons and the claudias, the sneakers]]></media:title>
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      <subtitle><![CDATA[Last week we took a tour of words that come from proper nouns: newtons, watts, pascals, boycott, carpaccio, and greengage. This week we can continue the journey, but with another type of proper noun: trademarks]]></subtitle>
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