New song against massification: "If a neighbor wants a house, one from outside who can pay more dough gets it for him"

Pepet and Marieta publish a protest jota that sets music to the debate on mass tourism and the future of Mallorca

20/07/2026
2 min

PalmaNew song against tourist overcrowding, land exploitation, the Balearic economic model, and real estate speculation. Pepet i Marieta have released Ses platges seran sempre nostres, a Mediterranean roots jota that reflects on some of the consequences of tourist overcrowding in Mallorca and the gentrification affecting neighborhoods and municipalities in the Balearic Islands. The song arrives at a time when the debate on the tourism model occupies a central space in Balearic current affairs, coinciding with the call for the 'Mallorca al límit!' demonstration, scheduled for this Sunday in Palma to denounce the effects of tourist saturation on the island.

With direct lyrics full of everyday imagery, Ses platges seran sempre nostres speaks of the difficulty of accessing housing, with lines like "if a local wants a house, an outsider who can pay more money snatches it away," of the transformation of neighborhoods, the pressure on natural spaces, and the growing feeling that many places are ceasing to belong to the communities that have inhabited them for generations. The song focuses on a concern shared by more and more people: how to ensure that economic development is compatible with the preservation of the territory, culture, and quality of life for residents. In this case, they argue that it is always excused by saying "we live off tourism," but that "only a few get rich" and that with "fewer tourists, there will be more than enough."

Far from partisan approaches, the piece is born from a love for the territory and the desire to open a collective reflection on what future we want for Mallorca and for the rest of the Mediterranean territories. The central message of the song is summarized in one of its most significant lines: "The land is our treasure."

The track features the collaboration of Mallorcan artists Abril Bordes and Maria Antònia Gost (Riangost), who lend their voices to a piece inspired by the jota, a traditional genre shared by Mallorca, Catalonia, and the Terres de l'Ebre. The participation of Abril Bordes, daughter of the singer from Pepet i Marieta, also adds a symbolic dimension to a song that looks towards the future and claims the right of new generations to continue recognizing themselves in the landscapes, towns, and neighborhoods that have defined the identity of the Islands.

Musically, Our beaches will always be ours combines folk roots with contemporary production to build a popular, festive, and at the same time reflective song. More than a protest piece, it is a claim for belonging, for collective memory, and for the need to preserve what makes each territory unique.

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