The Government opens two proceedings against Damm for saying that Laccao is Majorcan

PalmaThe Ministry of Agriculture, Fisheries and Natural Environment, through the Directorate General for Agri-food Quality and Local Product, has opened two proceedings against the Damm group for using the name Mallorca in direct relation to Laccao. A brand that no longer has any connection with the island and that is a 100% Catalan product.

The Government's reports refer to both the Instagram social network profile and the specific website of the drink, where the product is directly related to Mallorca. On the website, for example, messages such as 'a classic from Mallorca', 'Laccao is Mallorca. Mallorca is Laccao' or 'Mallorca is at the heart of the Laccao formula' are used, which, for the Directorate General, are not faithful to reality, as it is neither produced in Mallorca nor with milk from the island. The sanctions for these acts could range from 3,000 to 30,000 euros.

It should be remembered that, this Tuesday, the cow's milk producers from Mallorca, integrated into the Frisona Cow Cooperative of Mallorca and the Milk Producers' Organization (OPL), made a public call not to consume products from the Damm Group, just as their milk will stop being collected.

From this week, the farms will begin to send their production outside of Mallorca, which amounts to 300,000 liters per month, and they will do so every two days, assuming the added cost of taking milk off the island that until now was collected and processed locally.